What must appear in online property advertisements to comply with common Texas rules?

• A. Clear identification of the license holder and brokerage, a valid contact method, and non-misleading information.
• B. Direct inquiry via private message.
• C. The seller's personal contact information.
• D. No licensing information is required.

Answer: (B)

Online advertising by licensees in Texas must clearly identify who is licensed to handle the listing and how to reach them. The ad should include the license holder’s name, the brokerage name, a valid contact method, and it must not be misleading. This ensures the public knows who is responsible for the listing and can contact them directly.

Relying on a private message for contact does not guarantee that the ad itself provides the required licensing information or a reliable contact method, so it wouldn’t meet the rule.

Showing only the seller’s personal contact information is not the requirement, and claiming no licensing information is required is incorrect because disclosure of licensing details is mandated in online ads.